Our Core Values

We’ve given alot of thought to our core values here at Colorado Aromatics and  decided it was time to put them to paper. These are the things that are important to us and guide our business.

Colorado Aromatics Farm view

Education

Having a deep knowledge of what we do is important. There are many ‘myths’ and misunderstandings in the skin care industry. Cindy has a background as a college instructor and strives to educate both her customer and her colleagues about the science behind skin care. Cindy also puts aside time each week to educate herself on issues relating to skin care and ingredients so that she can stay innovative and create better, more functional products.

Community

Being a part of a community and contributing to it is important. Colorado Aromatics participates in the Longmont Farmers Market and supports other local groups. We also belong to larger business groups that we play a role in through education. We maintain strong relationships with other owners of skin care companies and other herbalists. And within our company we build community with each other.

Health and empowerment

Health is our most important asset and without health it is difficult to pursue many joys in life. Our products help promote healthy skin and we encourage a healthy lifestyle through being active and healthy eating.

Sustainability/Stewardship

We live in a beautiful spot in Colorado and it’s beauty impacts our products. We want to make sure that these beautiful places remain for our children. We use natural/organic practices on our herb farm which is Certified Naturally Grown. Using herbs as an active ingredient is a renewable practice with minimal impact. We use minimal packaging that is recyclable. We pay attention that our ingredients are made from renewable resources and are biodegradable as well.

Mission

To create natural skin care products based on the healing properties of herbs and green science. We cater to those who love the outdoors and also want a more sustainable lifestyle. Our affordable products can help revive skin that has suffered at the hands of exposure to weather and outdoors.

Here’s a link to information to help you write your core values.

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Comments

  1. Great post. As a life coach I tell my clients to make decisions based on their core values. It’s great to see a company putting core values into practice as well. Good luck.

    • Donna, that is a great idea. I spent some time looking at my personal core values too to see how that fit into my business. Its a great exercise. Thanks for reading.

    • Angela, that’s true. Writing them down and putting them out there where customers see them makes a difference. Thanks for reading.

  2. I can definitely tell that you’ve put a lot of thought into this. Angela is right—it definitely makes things seem more real when they’re written down. I love that you’re sharing them here so your customers can see exactly how much thought is behind your company. Inspiring post!

  3. Emily, yes, it was something I’ve been working on for a few years, inspired by several business books I’ve read. Rather than just leaving them on my computer I thought I’d better post them. Thanks for reading.

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